Strong meeting programs are
built on trust...

 

…trust that budgets will be protected, stakeholders will stay aligned, risks will be mitigated, and outcomes will be delivered.

Throughout my career in corporate, agency and production environments, I’ve earned the trust of executives, stakeholders, and cross-functional partners by consistently delivering programs that exceed expectations and drive business impact. Here’s what they’ve said about working with me.

EXECUTIVE LEADERSHIP

Endorsed by senior leaders who entrusted Latoya with high-stakes enterprise events.

Latoya McCreary reported to me at Insurance Auto Auctions. She was attentive to detail and responsive to my direction. She also made an effort to get to know many of our branch managers and other team members at offsite locations, which helped her better manage projects that needed input from other parts of the company. While working for me, Latoya developed her professional talents by becoming a certified meeting professional, which helped in her day-to-day activity. Many of Latoya's daily tasks evolved during our time working together as the business grew and our approach to marketing issues changed. I personally appreciated her support in my role at that time as Vice President of Global Marketing. Her efforts made my job easier and allowed me to spend time on matters that needed my attention. In my opinion, Latoya would be an excellent candidate to have working within an organization in need of her unique talents and abilities.
Dan Oscarson
Vice President, Global Business Development, IAA
I had the pleasure of working with Latoya McCreary as a Marketing professional at Direct Medical Data. Latoya is extremely detail - oriented, organized and professional with a pleasant demeanor that lends itself well to winning over individuals in any business environment. Latoya is highly motivated and goal oriented but more importantly a team player. A great asset to any organization. - Jermaine Ransom ,
Jermaine Ransom
Vice-President, Operations, DMD Marketing Corp.
You were a superstar who made my job easy!!!! Thanks!!!
Don Hermanek
Chief Client Officer, IAA

cLIENTS

Direct feedback from clients who witnessed Latoya’s impact on business outcomes.

I would like to express my sincere appreciation for what was, without question, our most successful annual meeting to date. This accomplishment is a direct reflection of Latoya’s outstanding planning expertise, strategic coordination, and flawless execution. Latoya and I have worked collaboratively on two large corporate events on behalf of AAA Northern California, Nevada and Utah (NCNU). Latoya’s responsibilities included the sourcing, planning and execution of two large AAA NCNU Leadership Conferences, including leading a team of 4-5 onsite event support staff. She is an extremely positive, conscientious, trustworthy and organized professional meeting planner. I am continually impressed with her knowledge, experience and ability to remain calm during stressful situations. Her integrity and responsibility, as well as her reach for a high level of achievement and excellence, are unmatched. Latoya is truly a team player and always represents herself in a professional and articulate manner. Latoya’s partnership has been a tremendous asset to us and I believe she will be an invaluable asset to any organization she joins. I strongly recommend her to any company seeking an outstanding individual.
Garrett Wun
AAA, Meetings Client
Thank you for all of your help! I thought the meeting went very well and you did a fantastic job! We are lucky to have you coordinating everything behind the scenes for us.
Beth Jacobsen, CLCS
Assistant Captive Director, Artex Risk Solutions
Latoya is truly an amazing event professional. She was able to coordinate a large-scale photo shoot in Chicago while I operated from Atlanta. Her project management skills were key to every aspect of this venture. She coordinated the entire event - from talent, to catering, sales, support staff, and even hotel accommodations. She exceeded my expectations and the event was simply flawless. Taking on a venture like this requires trust, and I'm happy to say we didn't have one hiccup. If there were issues, I never knew about them because she handled them proactively. I highly recommend Latoya McCreary as an Event Manager.
Kelvin Bushan
Photographer / Computer Consultant
Latoya McCreary and her team executed my annual fundraising event with exceptional precision, ensuring a seamless experience and a warm welcome for every attendee. Her calm leadership and proactive support kept me aligned, prepared, and fully supported throughout the planning and event day.
Audrey Woodley
CEO, Changing Oasis | Beauty for a Cause Foundation

CROSS-FUNCTIONAL PARTNERS

Testimonials from business partners who experienced Latoya’s collaboration firsthand.

I have had the great pleasure of working with Latoya on many events. The events ranged from small forums to large upscale events and everything in between. No matter the event Latoya has been a huge asset, and thinks of all details large or small. With many events comes many team members and staff, Latoya has work with all types of personal from senior management to booth staff, all with getting her instructions out to each person with no issues or hick ups. Great communication skills! As with each event there are certain results we are looking for from attendance to new business leads etc. Latoya has been nothing but exceptional with results and is very driven to meet expectations. It's a real pleasure to work with Latoya.
Chet Bourdeau
Branch Manager, Insurance Auto Auctions
Latoya McCreary was a value partner with me at Creative Group, providing meeting logistics services to our clients. Her attention to detail is excellent and her customers enjoyed the consultative services that she provided. She will be an asset to any organization that she is associated with!!
Gerry Stevens
Vice President, Account Executive, Creative Group
It is my pleasure to write a recommendation for Latoya, a delightfully organized, energetic and detail oriented event planner. I relied on Latoya for various aspects of marketing expertise for major events. She always handled the details with ease and delivered results. Latoya's program management skills are exceptional. She would be a tremendous asset to any company fortunate enough to have her on their team.
Pam (Wangel) Alaimo
Auction Coordinator, Insurance Auto Auctions
Thanks again. Incredible job with the event. Your coordination of our sales meeting was outstanding. From agenda planning to vendor management, everything ran smoothly. The team walked away energized and aligned, which is exactly what we needed.
Jeff Hubbard
Sales Director, Donation Division, IAA
Fabulous job, Latoya! We are really proud of you and your efforts in elevating this event to a whole new level!!!
Susan Jablonski
Corporate Communications Director, IAA
I thought it was great overall and most importantly a noticeable improvement for everyone from last year. I'm glad you're managing the event now.
Dave Drachenberg
Senior Product Manager, IAA
I just wanted to say thank you very much for solid efforts in organizing the meeting. This by far was the best meeting we’ve ever had!
Robert Guerrero
IAA Vice President of National Sales
Latoya is a pleasant, enthusiastic and dedicated person. She is dedicated to her career and strives for excellence. She is a great team player and works hard. She is someone I would definitely recommend for hire.
Bill Stepan
Talent Acquisition Manager at CB&I
Nice job. It was a first-class event. The attention to detail and seamless coordination made a real difference for our claims solutions team. Everything from venue selection to program flow reflected the level of professionalism our stakeholders expect.
Mike Batchelor
Director of Claims Solutions Development, IAA
Another great job by you at this meeting - VERY impressed! Organization and coordination was outstanding. Thank you!
John Bean
Vice President, Centralized Operations, IAA

ATTENDEES

Perspectives from attendees on the event experience and execution.

I wanted to let you know this was by far the best organized meeting I've been to. From the food, to the venue, you really hit it on the head. From talking to others, they feel the same way. Thank you for taking the time and effort into putting all of this together and making it enjoyable for all of us.
Lyndsie Erickson
Sales Manager, IAA
Wow! You folks really know how to host a conference! Great location, terrific food, and I garnered many new insights about the insurance industry. Kudos, every detail was covered.
Eric Gearhart
IAA Insurance Client
I would like to say a big "thank you" for what I feel is the best annual meeting to date and we owed this to your awesome planning skills!
Jennifer Alas
Auction Coordinator, IAA
I hate to tell you this was your best meeting ever, because then the pressure is on for next year, but I cannot tell a lie -- this was the best meeting yet.
Brian Sullivan
IAA Insurance Client

PROGRAM TEAM

Insights from team members who supported and collaborated on program delivery.

I've had the pleasure of working alongside Latoya over the course of the last two years. In said time, I've witnessed Latoya in action and two things that have always impressed me about her are her keen eye for detail and a strong sense of ownership for each event that she manages. I'm certain that Latoya would be a great asset to a team that shares these values and is seeking a strong candidate to take charge of their event portfolio.
Nakisha Bryant, J.D., CMP
Account Manager, Creative Group Inc.
Latoya is extremely well organized and detail-oriented. Her interactions with clients of all levels are always warm and professional; she is quickly able to establish a comfortable rapport with them. Latoya is well versed in all aspects of meeting planning and sees how each individual's experience can influence the overall impact of the meeting.
Sandy Carlson, CMP
Account Coordinator, Creative Group

INDUSTRY PARTNERS

Endorsements from industry colleagues and professional partners.

Latoya is one of the most conscientious, knowledgeable people we have worked with in our 27 years in business. She knows what is needed, she knows how to communicate those needs clearly and concisely, and is always most pleasant in doing so. Her attitude is always upbeat and positive, and she is a total joy, professionally and personally. She will be an absolute asset to any company she is affiliated with. Please call me personally if you have any questions.
Jacqueline Bowen
President, RMA Meetings
Latoya McCreary and I worked together to plan and execute Insurance Auto Auctions' presence at one of the largest annual trade show experiences, the SEMA Show. While working on this project, I witnessed Latoya's dedication and commitment to her leadership and team members. She is a detail-oriented event planner who worked on this most challenging project with ease. She is a responsible and insightful team player and I would recommend Latoya McCreary to successfully plan and manage events and meetings.
Vicky Thoene
Independent Meeting Professional
Your group was so much fun to work with! What really made the partnership successful was your clear communication, attention to detail, and the positive energy you brought to every interaction. You knew exactly what you wanted, communicated it effectively, and trusted our team to deliver. I wish all our clients were as organized and enjoyable to work with as you. It was truly a pleasure collaborating on this event.
Katie Goyette
Regional Director of Sales, Tequila Cowboy TN

Trusted by leading organizations​

Throughout my career in corporate and agency roles, I’ve managed strategic meetings programs and executed high-impact events for Fortune 500 companies, global brands, and industry leaders.